Monday, April 11, 2011

Interesting Logos





Hi everyone, have you seen this popular Logo before ?
If you have, do you know what is so special about it ?

Often it's the popular logos which, we don't seem to give a second thought to.
For example if you look at the center of the Tostitos logo, you can see two people eating a Tostito chip with a bowl of salsa. This logo communicates the main idea of the company and it's product.
Everyone talks about the FedEx logo with the arrow, and last year in Year 2 CyberArts my teacher even showed us in class as a part of our typography unit. But it's not that easy to spot. So here is an image where you can clearly see the arrow.


The cool part about this logo is that, he pink parts of the BR forms the number 31, in referenc

e to the 31 flavors the company offers. (now thats a great way to convey, a message to your consumers)



At first, this logo might not make much sense. But if you look closely, you'll see the number 1 in the negative space between the F and the red stripes. It's difficult to stop, but what an amazing, how thoughtful of the designer!


Make sure to keep a watch out, you'll never guess what you'll find !

Happy Exploring !

1 comment:

  1. This is really cool. I never knew that the Tostito's logo had two people eating nacho's in it!

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