Wednesday, November 25, 2009

Anti-racism P.S.A analysis

Racism, Stop it - Exclusion - Sandwich Secondary



The video is shown as a story of a girl being excluded at school. The main focus of this video is discrimination. The girl is being excluded, treated badly and everyone gives her mean looks and acts as if she is a circus freak; they point at her, laugh at her and talk about her. In the video the kids on the bus don't let her sit next to them and when she walks down the hall they point at her, make faces and make her cry.

Shots: This video uses facial expressions and close-ups a to set the tone. There is little or no use of effects, text and voice-overs. There are lots of close up shots on the different kids on the bus. There are a few wide shots, one of the kids in the hall giving her dirty looks and another of her walking down the hall to her locker.

Music: There is a creepy clip of music that runs through the entire video. The music help us see/imagine the thoughts going through the heads of the students who are discriminating upon the excluded girl.

At the end of the video we see the girl walk to her locker by her self, as she opens the locker door there is a mirror, through the mirror we can see that there are girls laughing at her in the background and we she the girl wipe her tears. This shot is a great shot, it gives the viewers a reality check and delivers the clear message to stop racism.


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